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We have a set menu, and yes, the same items get packed in every box. My drivers can adjust the box on location also, to accommodate favorites and requests. They often pull out the items that typically don't sell at a location, but not at every location. As the boxes come back to be repacked, they get sent back out to a different account the following day. This gives that item several chances to get sold as it may go out and come back a few times. I am SUPER choosy on the items we pack. I really look at shelf life first, even before price. I would rather purchase a higher cost item that will sell, than a cheap or inexpensive item that may outlive the shelf life floating around in my trays. It can be a real fine line when looking at both as I set the menu. I typically set a "Box Cost" (Inventory) for my entire box and adjust my items to try and stay within that Target. You want your Box Cost to fall somewhere between 33 - 38 % of your total Retail Cost of your box. For example: Let's say you pack 50 Items in your snack trays. At $1.00 an item, your Retail cost is $50.00. So to optimize your Box cost (Inventory cost), you would want it to fall somewhere between $17.00 and $19.00. You don't want to go much lower than that because your box will be perceived as "cheap" and much high than that, you're flirting with vulnerable profit margins that can be destroyed by your shortages. Sorry...didn't mean to get all Long-winded and run off on a tangent. To get back to your point Humphrey: YES, you are handling your inventory CORRECTLY! But, as you get bigger (and I know you will), you won't be able to customize every box for every custom. Keep On Keeping ON my friend! I am loving your progress! I enjoy reading your results and seeing your success!!